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Style & Beauty

Cult eyewear label Gentle Monster goes tiny with its ‘13’ Collection for kids

Strictly for ages 12 and below only.

The idea of sunglasses for children may bring back childhood memories of chunky heart-shaped shades or superhero-inspired glasses, but you won’t find anything ‘cartoony’ in Gentle Monster’s first Kids Collection.

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Shrinking down six of their signature designs – Chapssal, Eastmoon, Jackbye, Newturtle, Peggy, and Ribbon – from their 2019 ‘13’ collection, the cult eyewear brand hopes to encourage kids to express their unique styles through this mini collection.

See the world through her rose-tinted glasses in these imaginative campaign photos.

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Source: CNA/ds

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