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‘Take a Singapoliday’: Tourism Malaysia’s surprise Facebook post goes viral

“Just like Burger King never thought they’d be promoting a Big Mac, we too, never thought we’d be asking you to do this," it wrote.

Tourism Malaysia took inspiration from the Burger King ad that ran in the UK earlier this month and decided to encourage people to support Singapore's local tourism industry.

On Wednesday (Nov 11), the organisation shared a post on its Facebook page urging people to take a Singapoliday. The post read: “Just like Burger King never thought they’d be promoting a Big Mac, we too, never thought we’d be asking you to do this”.

Screenshot of Tourism Malaysia's Facebook status update.

The post went on to urge people to spend their holidays in Singapore because “our friends in the tourism industry could use your support at the moment”. It added that “Sentosa is just as good for now” while dreaming of soaking under the sun in Pulau Redang.

Screenshot of Singapore Tourism Board's response to Tourism Malaysia's Facebook status update.

The Singapore Tourism Board was quick to respond to the message with a comment on the Facebook post. The Visit Singapore page commented: “Thanks for the love, Tourism Malaysia. Thinking of you too – stay safe and keep well. (Written on the sandy shores of Sentosa while remembering the awesome times at Pulau Redang.)”

Tourism Malaysia’s post has since been updated to just emojis: the Malaysian flag, a heart and a Singapore flag.

The post by Tourism Malaysia went viral with 2,300 reactions and almost 2,000 shares. It also garnered many positive comments from netizens, many of whom commented that they can’t wait to holiday in the country again in the future. One Facebook user wrote: “Please be assured we are so looking forward to visit JB, Malacca, KL and the many more cities and island (sic)”.

The Burger King ad that Tourism Malaysia was referencing was posted on the Burger King UK Twitter account on Nov 2 where they urged customers to “Order from McDonald’s” or any of the “sister food chains (fast or not so fast)” to support the restaurants that employ thousands of staff. They cheekily added: “Getting a Whopper is always best, but ordering a Big Mac is also not such a bad thing”.  

Source: CNA/sr